NOAH X CONVERSE
Art Direction
Two American originals unite over common threads: prep, sportswear, and the Northeastern landscapes that made them. Deliverables included campaign stills, a video spot, and a launch party at Bar Oliver in NYC. All product sold out. 2026.
Campaign Photography: Benny Horne
Product Photography: Paul Hempstead
Videography: Yashaddai Owens
Production: Johnny Knapp
Creative Direction: Brendon Babenzien, Estelle Bailey-Babenzien
Art Direction: Pilar O’Connor
Art Direction
Two American originals unite over common threads: prep, sportswear, and the Northeastern landscapes that made them. Deliverables included campaign stills, a video spot, and a launch party at Bar Oliver in NYC. All product sold out. 2026.
Campaign Photography: Benny Horne
Product Photography: Paul Hempstead
Videography: Yashaddai Owens
Production: Johnny Knapp
Creative Direction: Brendon Babenzien, Estelle Bailey-Babenzien
Art Direction: Pilar O’Connor
NOAH X THIN LIZZY
Art Direction
This past St. Patricks day, Noah celebrated iconic Irish rock band, Thin Lizzy, with a collection of graphic tees and pint glasses. The brand celebrated the band’s inter-generational love through a video spot, lifestyle imagery, product imagery, and a print advertisement in the Irish Echo. 2026.
Campaign Photography: Raphael Gaultier
Videography: Quinn Graham
Production: Johnny Knapp
Creative Direction: Brendon Babenzien, Estelle Bailey-Babenzien
Art Direction: Pilar O’Connor
Art Direction
This past St. Patricks day, Noah celebrated iconic Irish rock band, Thin Lizzy, with a collection of graphic tees and pint glasses. The brand celebrated the band’s inter-generational love through a video spot, lifestyle imagery, product imagery, and a print advertisement in the Irish Echo. 2026.
Campaign Photography: Raphael Gaultier
Videography: Quinn Graham
Production: Johnny Knapp
Creative Direction: Brendon Babenzien, Estelle Bailey-Babenzien
Art Direction: Pilar O’Connor
NIKE LIVE TOOLKIT
Brand Design + Motion Design
While working at R/GA as a junior designer on the Nike account, I designed this toolkit for the Nike Live Lifestyle store concept, which was sent out to every global Nike Live store in anticipation to opening. The assets were utilized as the marketing starting point for each store’s pre-launch and launch rollout strategy. 2022
Design Direction: Erin McCarthy
Design: Pilar O’Connor
Brand Design + Motion Design
While working at R/GA as a junior designer on the Nike account, I designed this toolkit for the Nike Live Lifestyle store concept, which was sent out to every global Nike Live store in anticipation to opening. The assets were utilized as the marketing starting point for each store’s pre-launch and launch rollout strategy. 2022
Design Direction: Erin McCarthy
Design: Pilar O’Connor
“I KISS WOMEN’S FOOTBALL” JERSEY
Art Direction + Apparel Design
Inspired by the excitement of the upcoming Women’s Euros in July 2025, I designed a shirt and directed an editorial fashion shoot for apparel brand, Sucka Free Certified, to build momentum and celebrate the tournament. 2025
Art Direction: Pilar O’Connor, Samhitha Chitturi, Nouchka Jacobs
Photography: Nouchka Jacobs
Model: Julia Janeiro
Stylist: Pilar O’Connor
Art Direction + Apparel Design
Inspired by the excitement of the upcoming Women’s Euros in July 2025, I designed a shirt and directed an editorial fashion shoot for apparel brand, Sucka Free Certified, to build momentum and celebrate the tournament. 2025
Art Direction: Pilar O’Connor, Samhitha Chitturi, Nouchka Jacobs
Photography: Nouchka Jacobs
Model: Julia Janeiro
Stylist: Pilar O’Connor
CHASE FREEDOM UNLIMITED x NBA
Digital Design
We Talkin' Bout Cashbacking was released during the 2023 NBA playoffs to highlight the perks of the Chase Freedom Unlimited card. Whether we’re talkin’ bout cashbacking, questioning the purpose of Stephen Curry’s mouthguard, or giving a little wink to Allen Iverson, we met life long NBA fans where they’re at, merging the words of basketball and cashbacking. 2023
Agency: Big Spaceship
Creative Direction: Steve Street, Mike Lee, Bradford Gilmore
Copy: Evan Gott, Max Mitrani, Molly Baraff.
Art Direction: Paula Coral, Gustavo Gonsales
Design: Pilar O’Connor
Digital Design
We Talkin' Bout Cashbacking was released during the 2023 NBA playoffs to highlight the perks of the Chase Freedom Unlimited card. Whether we’re talkin’ bout cashbacking, questioning the purpose of Stephen Curry’s mouthguard, or giving a little wink to Allen Iverson, we met life long NBA fans where they’re at, merging the words of basketball and cashbacking. 2023
Agency: Big Spaceship
Creative Direction: Steve Street, Mike Lee, Bradford Gilmore
Copy: Evan Gott, Max Mitrani, Molly Baraff.
Art Direction: Paula Coral, Gustavo Gonsales
Design: Pilar O’Connor
